Last Friday, Samsung announced a new application that will allow users to transfer content from Apple iOS to any Galaxy device, the Easy Phone Sync. The app basically enables users to transfer music, videos, picture, contacts and text messages from an iPhone to a Samsung device like its new Galaxy S III. Moreover, it updates Android devices using the DRM-free iTunes content. Moreover, the application is made up of two parts. The first one runs on Samsung Galaxy device, while the other one runs on PC or Mac.
Simon Stanford, Samsung UK’s vice president of Telecommunications and Networks stated:
We are really proud to announce the launch of this new application and can’t wait to hear what our new and existing customers think of it. We know that traditionally iPhone users have been reluctant to switch to an Android device because they couldn’t use iTunes to manage their content. Easy Phone Sync means people can now enjoy their iTunes content on a Samsung Galaxy phone. What’s more is that it’s really easy for them to do, and literally takes five minutes to set up.
Data Transferring Now and Then
The Galaxy phone maker’s use of third-party application to transfer data is different from the approach that was taken by the now-defunct Palm. In 2009, the device’s webOS operating system tricks iTunes, letting the system think that it is an iPod. However, Apple kept blocking the webOS, while Palm keeps updating its operating system to re-enable iTunes sync.
On the other hand, Samsung’s free Easy Phone Sync allows users to use iTunes software on their desktop computers to manage music, videos and podcasts. This means that the Samsung application will stay updated with iTunes content, even if the online content storage system doesn’t handle the syncing.
Developed by Media Mushroom, users can download the Easy Phone Sync application on Google Play. Other Android-compatible apps will be available for Mac OS X and Windows via download on Easy Phone Sync’s official website. Unfortunately, the app is only accessible to Samsung Galaxy device users in the United Kingdom. Nevertheless, it is receiving positive feedback from users as of the moment.
Samsung’s introduction of the Easy Phone Sync is another sign of increasing rivalry between the company and Apple. It’s not a secret to many that both companies are involved in a patent dispute which spans across ten countries. But whether Samsung’s new app is enough to encourage Apple users to give an Android device a spin remains to be seen.
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